Keynotes
ANDI, Horasis, Comfama
I have spoken about storytelling, cultural change and artificial intelligence to business associations, companies and community journalists. In November 2026 I am a panelist at the Horasis Global Summit in Medellín.
Keynotes and training
Keynotes and classes on storytelling
Four topics I have worked on for years, adapted to each audience, from a board of directors to a room of five hundred people.
The topics
For conferences, universities, companies and public institutions. From one hour to programs of several weeks.
Strategic storytelling
How an organization finds its story and uses it to decide, not only to communicate.
Narratives for cultural change
What makes a community, a company or a city truly change a behavior.
Public communication and territory
How to tell a plan, a public work or a policy to the people who will live with it.
Artificial intelligence and human writing
What AI can do for a writer, what it takes away, and how to spot its marks in a text.
12November 2026
Next talk
Culture, Identity and the Power of Narrative
Panel at the Horasis Global Summit, Universidad de Medellín, November 12, 7:30 a.m. Moderated by Juliana Mejía, columnist at El Tiempo.
Where I have taught
Classes
Executives, managers, engineers
I teach communication and storytelling courses in companies and universities. I like the class people leave writing differently.
National Police and EAFIT
Ten years with the Police
I supported the narrative of the new Police Code and since then I have trained officers in communication, in Medellín and Bogotá.
Before you invite me
How long is a keynote or a class?
From a one-hour talk to a program of several weeks. We shape the format with the organizer, according to the audience and what has to happen afterwards.
Which languages do you work in?
Spanish and English.
Do you travel outside Medellín?
Yes. I teach in Bogotá, I have worked in Guatemala, and I also run online sessions.
How do you quote?
By format and scope. Write to me with the date, the audience and the duration, and I will answer with a proposal.
Shall we talk?
Tell me what you need, when and for whom. It goes straight to my inbox and I answer personally.
Write to meOther ways to work with me
Consulting
The concept that organizes a project and the strategy to tell it.
↗ SeeWriting
Columns, speeches, content delivered to your door and editing of AI-written text.
↗ SeeMethod
Six steps and two journeys: how I build a story.
↗ SeeArticles
Columns, essays and chronicles under my name.
↗ See